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Because the internet is critical to our lives, any business that hopes to succeed must have a credible internet presence. However, your business won't do well if your website can't work the way it's supposed to. Look to the tips here to make a website that really shines.
You should be aware of any clashing colors when building your website. The text needs to show against the background easily so your site is easily recognizable as yours. It is typically easier to see darker lettering that is set upon light backgrounds than the reverse. Ask someone to look at your color schemes to make sure you are choosing something harmonious.
Ensure people can easily scan your information. There are a plethora of tests online that help gauge the usability of a particular website. Broken into sections, text becomes more readable and visitors willingly return. Put your most vital information near the top. This all leads to an experience that is more satisfying to your visitors as they can always find what they are looking for quickly and easily.
Use some pictures on your site to make your site attractive. Pictures help to break up a boring text-only website and give it a more user friendly vibe. People like to look at pictures, so they will probably spend more time on your site.
Regardless how your website is designed aesthetically, it is important to make certain that all of the files have small file sizes. There is a direct correlation between file sizes and page load times. It is critical that your website load quickly for everyone. You must also be aware that everyone doesn't have a high speed connection to the Internet. Perform a test of your website to be sure that it will load quickly on every speed of internet connection.
Images need ALT tags so do this while you are setting up your website. If someone cannot pull up the image, these tags let them know what should be in the space. When links are used for images, having an ALT tag lets you describe the link's behavior. ALT tags are the only way your images are going to help you with your search engine rankings.
Make sure to check for any broken links. Do this from time to time, before uploading it to the server. Visitors who encounter broken links and errors will not stay on your site long enough to view your product. Check to be sure everything is working in order to avoid this.
Make sure all your links are working properly. Check on this multiple times before uploading to the server. This is important, as visitors who click on your links expecting useful information, only to find a 404 page, will leave your site in disgust. In order to prevent this from occurring, proactively test thoroughly for full functionality.
Never place pop-up ads on your website. Certainly it is important to include PPC ads on your site to earn some money, but pop-up ads that get in the way of what your visitors want to see is counterproductive. It will discourage people from visiting your website. Your ads should be simple, direct and engaging, without pop-ups.
Web design is one of the most important aspects of a site's success.
