Water Conservation Using Half Pool Covers
In order to accommodate free-form pool shapes the customer many times must oversize the cover which means ordering an even larger than needed cover and cookie-cutting the cover to the free-form pool using the Water Conservation Using Half Pool Covers inside of the pool cove as a guide. With the new half cover distribution model, retailers can now have "stock on hand" for immediate purchase. Having stock on hand will substantially increase cover sales helping people more than ever not only have a warm pool, but most importantly conserve water and chemicals to help our environment.Potential Market Expansion using Half CoversWater agencies realizing the great value of pool covers to save water are beginning to offer rebates toward the purchase of a pool cover. For instance, Southern Nevada Water Authority (SNWA) offers a $50 rebate for pool covers. On the international stage the hard hit drought stricken Australia offers pool owners a $200 rebate toward a cover and roller system.Getting the Word Out: In light of the pressing need for pool covers, the greatest need is to inform everyone that the concept of using "whole pool covers" to cover the entire pool severely limits the distribution of covers, and also requires the consumer to purchase an expensive and awkward deck reel, or remove the cover by hand; emphasizing too that this solution only works on less than 30% of pools substantially limiting "use" of covers. Conversely, using the Split-Cover System, almost all pools can now use a cover, and is more cost effective for everyone resulting in higher sustainable sales for the industry overall.A few years ago an alternative product called Sun Rings came into the market and many retail and online stores are carrying them, but a typical pool needs 10-15 rings at over $30/ea, the rings can bunch up at the end of the pool on windy days, are slow to fish out of the pool one at a time, and according to some retailers have thus experienced a higher customer return rate. On the other hand, the half cover system has a high customer satisfaction rate. It's easy to see then that whole covers are too big, Sun Rings are too small, and half covers are just right.Water Conservation Programs & RebatesCurrent water shortages in parts of the nation, especially as mentioned in western U.S. areas like Las Vegas, are requiring communities to be on year round water restrictions and may potentially drive the increased demand and expansion of the pool cover market. Programs such as Water Smart in the Las Vegas area, and Water Sense sponsored by the EPA are dedicated to conservation. Additional programs by agencies offer pool cover rebates at participating dealers.To do it's part in the fight for water conservation nationwide, the half pool cover distribution model will greatly assist in supplying stores everywhere with just-in-time stock on hand. In this way over time we will be helping to save billions of gallons of wasted water nationwide, by facilitating the distribution of pool covers in a much needed and better way. It takes about only 200 pools using a cover to save an entire city tank of water because a pool left unchecked for a year can completely evaporate...